My role in this project was to create a series of still frames and animations to showcase the identity of Heineken Silver. We aimed to provide a comprehensive visual representation of the new design, ensuring that the 3D models and textures accurately represented the real product.
Client: Heineken
Agency: Design Bridge and Partners
Agency: Design Bridge and Partners
Approach
After modeling both the can and bottle formats of the beer and meticulously crafting the textures to ensure an authentic appearance, we focused on the lighting setup, in ordet to get a bright and fresh look.
We also designed various settings, environments and distinct animation loops to present the product in diverse contexts.
We also designed various settings, environments and distinct animation loops to present the product in diverse contexts.
Outcome
The project resulted in a series of still frames and animations. These visuals provided the client with a thorough understanding of the new product's details and overall presentation.
